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Poster advertising the publication of La Bete Humaine by Emile Zola (1840-1902) in La Vie Populaire, c. 1890 (colour litho)
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Poster advertising the publication of La Bete Humaine by Emile Zola (1840-1902) in La Vie Populaire, c. 1890 (colour litho)
CHT170443 Poster advertising the publication of La Bete Humaine by Emile Zola (1840-1902) in La Vie Populaire, c.1890 (colour litho) by French School, (19th century); Musee de la Ville de Paris, Musee Carnavalet, Paris, France; (add.info.: story of a murderous railway worker; 17th in the Rougon-Macquart series; ); © Archives Charmet
Media ID 25471236
© Archives Charmet / Bridgeman Images
Advances Realism Realist Resistance Resisting Serial Killer Struggle Violent Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Serialisation Severine
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EDITORS COMMENTS
This vibrant and captivating poster transports us back to the late 19th century, when Emile Zola's masterpiece "La Bete Humaine" was being serialized in the popular French magazine La Vie Populaire. The colour lithograph showcases the artistic talent of the French School, capturing the essence of this gripping story. The image depicts a scene filled with tension and intrigue. A train hurtles through a dark tunnel, symbolizing both progress and danger. In this tale of murder and passion set against the backdrop of railways, we are introduced to Jacques Lantier, a troubled railway worker haunted by his violent impulses. The poster cleverly conveys these themes through its composition. The central figure is Severine, an alluring woman who becomes entangled in Jacques' twisted desires. She stands defiantly amidst swirling clouds of smoke, representing her resistance against his advances. With bold typography announcing the publication of Zola's work, this advertisement captures attention and piques curiosity. It speaks to the realism that defined Zola's writing style as he explored human nature at its most primal. As we gaze upon this print from Musee Carnavalet in Paris, we are reminded of how art can transport us into different worlds and evoke powerful emotions. This advertisement not only promotes a literary masterpiece but also serves as a testament to the enduring power of storytelling throughout history.
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