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Hochschule für Zuschneidekunst (College for Cutting Art), 1911
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Hochschule für Zuschneidekunst (College for Cutting Art), 1911
Hochschule fü r Zuschneidekunst (College for Cutting Art), 1911. Private Collection
Heritage Images features heritage image collections
Media ID 18268921
© Fine Art Images / Heritage-Images
Attire Communication Design Couture Dressmaker Dressmakers Embroiderer Embroideress Everyday Fancy Work Frock Haute Couture Marketing Promotion Seamstress Seamstresses Wear Colour Lithograph Embroidery Graphic Design Needlework Poster And Graphic Design Sewing
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EDITORS COMMENTS
This print from 1911 showcases the grandeur of the "Hochschule für Zuschneidekunst" (College for Cutting Art). With its stunning art nouveau design, this advertising poster truly captures the essence of early 20th-century fashion and style. The lithograph's vibrant colors and intricate details bring to life a world where couture and craftsmanship reigned supreme. In this image, we are transported to Austria, where dressmakers, seamstresses, embroiderers, and singers come together in perfect harmony. Their skillful hands create exquisite garments that epitomize haute couture at its finest. The embroidery work on display is nothing short of extraordinary – a testament to the dedication and talent of these artisans. The poster not only serves as an advertisement but also as a celebration of everyday elegance. It invites us into a realm where fashion becomes art; where clothing is meticulously crafted with love and care. This visual masterpiece embodies the spirit of communication design by effectively conveying both beauty and functionality. As we gaze upon this remarkable piece from Ernst (1883-1938), we can't help but be captivated by its allure. It transports us back in time to an era when marketing was an art form in itself – one that seamlessly blended creativity with promotion. This private collection treasure reminds us of the timeless appeal of fine craftsmanship and how it continues to inspire contemporary fashion today.
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