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Advert for Kestos lingerie 1938
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Advert for Kestos lingerie 1938
You can t have line till you wear Kestos. Date: 1938
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Media ID 14358131
© Illustrated London News Ltd/Mary Evans
1938 Bras Brassiere Kestos Lingerie Undergarment Undergarments Underwear
EDITORS COMMENTS
Step into the allure of the 1930s with this advertisement for Kestos lingerie, featuring a stunning woman dressed in the height of fashion from the era. The tagline, "You can't have style till you wear Kestos," emphasizes the importance of confidence and elegance that comes with the right undergarments. The image showcases a woman wearing a chic, low-cut brassiere and high-waisted briefs, both in elegant shades of beige. Her hair is styled in soft waves, and she exudes an air of sophistication and grace. The lingerie, with its delicate lace detailing and sleek lines, enhances her silhouette and adds a touch of glamour to her overall look. The advertisement, dated 1938, is a testament to the era's fashion trends, which emphasized the importance of a streamlined, hourglass figure. The 1930s were a time when women began to embrace their bodies and express their individuality through their clothing choices. Kestos lingerie, with its elegant designs and focus on comfort and support, was at the forefront of this movement. The advertisement also highlights the role of lingerie as an essential component of a woman's wardrobe, enhancing her confidence and helping her feel her best. The tagline suggests that without the right undergarments, one cannot truly achieve style and elegance. Overall, this advertisement is a fascinating glimpse into the past, showcasing the beauty and elegance of 1930s fashion and the role of lingerie in shaping women's self-image and self-expression.
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