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Empire Nut Brown

Empire Nut Brown


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Empire Nut Brown

Advertisement for Adkins Empire Nut Brown tobacco featuring Bairnsfathers WWI creation, Old Bill

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 1377593

© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10236811

Bill C1940 Creation Featuring Pipe Smoker Tobacco Trilby


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EDITORS COMMENTS
This advertisement for Empire Nut Brown tobacco, featuring the iconic character Old Bill, hails from the early 1940s and showcases a bygone era of advertising artistry. The image, created by the renowned illustrator Bairnsfather, is a testament to the power of visual storytelling in marketing. Old Bill, a beloved character created by British satirical cartoonist Bruce Bairnsfather during World War I, is depicted here in his signature trilby hat and pipe, surrounded by a cloud of rich, brown smoke. The tobacco brand's name, "Empire Nut Brown," is prominently displayed above Old Bill's head, while the tagline "The Smoke that's Good to the Last Drop" encircles the image. The advertisement's historical context is evident in the somber, wartime backdrop, with a barren, bombed-out landscape visible in the background. Despite the grim surroundings, Old Bill remains undeterred, his expression calm and content as he enjoys his pipe. This image not only promotes the tobacco product but also serves as a reminder of the resilience and determination of the British people during wartime. The use of Old Bill as a brand ambassador for Empire Nut Brown tobacco adds an element of nostalgia and familiarity, making the advertisement all the more effective. The intricate details of Old Bill's uniform, pipe, and hat, as well as the textured, shadowy background, add depth and visual interest to the image. Overall, this advertisement is a fascinating glimpse into the past, showcasing the creative ways in which tobacco companies marketed their products during the early 20th century.

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