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Gas Council advertisement 1954
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Gas Council advertisement 1954
Advertisement by the Gas Council stressing that the gas industry makes the best use of the nations coal, allowing busy housewives the luxury of instant hot water with Mr Therms Sink Water-heaters
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Media ID 4418172
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Apron Bucket Busy Chores Cleaner Cleaners Cleaning Council Heaters Heating House Wife House Wives House Work Jobs Mopping Mops Role Roles Utilities
EDITORS COMMENTS
A Blissful Moment of Instant Comfort: Gas Council's Mr. Therms Sink Water-heaters, 1954 This advertisement image from 1954, published by the Gas Council, showcases a contented housewife in her pristine kitchen, engrossed in her daily chores. The scene is set against the backdrop of a cozy, well-appointed house, where the warmth of the gas-heated environment is palpable. The housewife, dressed in an apron and donning a smile, stands beside the sink, effortlessly mopping the floor with one hand while holding a hot mop with the other. The mop, still steaming, is a testament to the instant hot water provided by the Mr. Therms Sink Water-heater, a revolutionary innovation in domestic heating at the time. The Gas Council's advertisement emphasizes the convenience and luxury that gas industry technology offers to busy housewives, enabling them to perform their household tasks more efficiently and comfortably. The image beautifully encapsulates the role of women in the 1950s, who were often tasked with managing the home front single-handedly, and the importance of modern appliances in making their lives easier. The advertisement also highlights the historical significance of the gas industry in the UK, which made the best use of the nation's coal resources to provide households with instant hot water and heating solutions. This not only revolutionized the way housework was done but also played a crucial role in shaping the societal norms and expectations of women's roles in the home. In this image, the Gas Council successfully communicates the message of comfort, convenience, and efficiency, making it a fascinating glimpse into the past and a reminder of the evolution of domestic heating and the changing roles of women in society.
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