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Hairdressing advert for Eugene, perfectors of permanent wavi
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Hairdressing advert for Eugene, perfectors of permanent wavi
Hairdressing advert for Eugene, perfectors of permanent waving, London, 1926 Date: 1926
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14398241
© Mary Evans / Jazz Age Club Collection
Eugene Hairdressing Permanent Wave Waving 1926
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Step into the roaring twenties with Eugene, the perfectors of permanent waving, and experience the magic of jazz age glamour! This photograph from 1926 showcases the artistry and innovation of Eugene's hairdressing salon in London. The image exudes an air of sophistication and excitement, as a young woman confidently poses with her newly permanent-waved hair. The 1920s were a decade of transformation, marked by the emergence of new trends and styles. Permanent waving was one such innovation that revolutionized the way women wore their hair. This new hair treatment offered long-lasting curls and waves, allowing women to embrace the latest fashions without the hassle of daily styling. Eugene's salon was at the forefront of this trend, with their expert stylists using the latest techniques to create beautiful, bouncy curls. The photograph captures the essence of this era, with its Art Deco-inspired background and the woman's flapper-style dress and accessories. The woman's expression is one of delight and satisfaction, showcasing the confidence and self-assurance that came with having the latest hairstyle. The photograph is a testament to the power of a great hairdo to boost self-esteem and make a statement. As we look at this image, we can't help but be transported back to the 1920s, a time of jazz music, flapper dresses, and the emergence of a new, modern woman. Eugene's permanent waving salon was a key player in this transformation, offering women the chance to embrace the latest trends and feel fabulous. This photograph is a reminder of the enduring allure of the 1920s and the power of a great hairstyle to make a lasting impression.
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