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Hartleys Jam advertising poster
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Hartleys Jam advertising poster
Hartleys Jam advertising poster. Date: 1930s
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 8200911
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10640990
Association Scout Scouting Scouts
EDITORS COMMENTS
1. Title: "A Sweet Bond: Hartleys Jam and the Scouting Movement in the 1930s" This vintage poster, hailing from the 1930s, showcases the enduring association between Hartleys Jam and the Scouting Movement. The image, filled with nostalgic charm, features a jovial scout leader holding up a tin of Hartleys Jam, surrounded by a group of eager young scouts. Their faces are filled with excitement and anticipation, as if they're about to embark on an adventure. The vibrant colors and bold typography of the poster perfectly capture the spirit of the era. The red, white, and blue color scheme is reminiscent of the British flag, emphasizing the patriotic appeal of both Hartleys Jam and the Scouting Movement. The tagline, "Hartleys Jam - The Scouts' Own," further solidifies the connection between the two. The scouting movement was a significant part of British culture in the 1930s, with millions of boys and girls participating in various activities. Hartleys Jam, a well-known and trusted brand, capitalized on this popularity by sponsoring scouting events and producing advertising materials like this poster. The partnership not only helped boost sales for Hartleys Jam but also reinforced the brand's image as a trusted and family-friendly choice. This poster is a testament to the power of strategic partnerships and the enduring appeal of nostalgia. It not only showcases the bond between Hartleys Jam and the Scouting Movement but also transports us back to a time when simple pleasures and community spirit reigned supreme.
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