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Land Rover advertisement, 1960
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Land Rover advertisement, 1960
Advertisement for Land Rover showing a photograph of it in use to travel over rough terrain during the work on the new Slough - Maidenhead by-pass in 1960. Date: 1960
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14234818
© Illustrated London News Ltd/Mary Evans
1960 Advertisements Adverts Berkshire Drive Driving Maidenhead Pass Rough Rover Slough Terrain Vehicles Wheel Bypass
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EDITORS COMMENTS
Step into the past with this photograph from 1960, showcasing a Land Rover in its element as it traverses the rugged terrain during the construction of the Slough-Maidenhead bypass in Berkshire. The Land Rover, a symbol of versatility and durability, fearlessly tackles the challenging landscape, demonstrating its unwavering ability to conquer any terrain. The bypass, a significant infrastructure project at the time, connected Slough and Maidenhead, two historic towns in England, and marked a new era in transportation and communication between them. This photograph captures a moment in history, where the Land Rover, with its indomitable spirit and robust design, played a pivotal role in the building process. The Land Rover's iconic wheel and drive system, a testament to its legendary off-road capabilities, are on full display as it navigates the uneven ground. This advertisement, a snapshot of motoring history, showcases the Land Rover's versatility and reliability, making it a must-have for those who appreciate the rich heritage of vehicle design and engineering.
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