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London Trade Card - Dorothy Mercier, Printseller
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London Trade Card - Dorothy Mercier, Printseller
London Trade Card - Dorothy Mercier, Printseller and Stationer, at the Golden Ball, Windmill Street, facing Silver Street, Golden Square.
18th century
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Media ID 14386595
© Mary Evans Picture Library
Ball Brush Brushes Camel Chalk Dorothy Fans Flemish Framing Genteel Materials Mercier Paint Paints Pencils Quality Sealing Soho Stationer Stationery Supplies Supply Tradeswoman Tradeswomen Vellum Watercolours Windmill Artists Printseller
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EDITORS COMMENTS
1. Title: "Dorothy Mercier, Printseller and Stationer: A Genteel Business at the Golden Ball, Windmill Street, London, 18th Century" 2.. This 18th-century trade card showcases Dorothy Mercier, a successful printseller and stationer, proudly displaying her wares outside her shop at the Golden Ball in Windmill Street, London. The image, which dates back to the 18th century, reveals an intriguing glimpse into the world of women in business during this era. Dorothy Mercier's shop, nestled between Silver Square and Soho, was a hub for artists and art enthusiasts alike. Her establishment catered to a diverse clientele, offering a wide range of prints from Italian, French, Flemish, and Dutch masters, as well as high-quality paper, drawing materials, pencils, chalk, and painting supplies. The trade card depicts Dorothy Mercier standing confidently outside her shop, surrounded by various artistic tools and materials. She is flanked by a camel-hair brush, a fan, and a pot of sealing wax, emphasizing the variety of items she sold. The card also highlights her stationery supplies, including vellum and ink, which were essential for artists and writers. The genteel atmosphere of Dorothy Mercier's shop is evident in the elegant setting and her refined appearance. Her shop was not only a place to purchase art materials but also a social hub where artists and patrons could gather, exchange ideas, and be inspired. This trade card offers a fascinating insight into the world of 18th-century tradeswomen, particularly those in the arts and stationery industries. Dorothy Mercier's success story serves as a testament to the entrepreneurial spirit and determination of women during this period.
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