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Paddy Field
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Paddy Field
Empire Marketing Board 1927-1933 poster, A Paddy Field Date: 1927-1933
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Media ID 7401763
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10473925
Adverts Agriculture Co956 Fields Rice
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A Paddy Field,
EDITORS COMMENTS
a captivating image from the Empire Marketing Board's advertising campaign during the 1920s and 1930s, showcases the beauty and productivity of rice cultivation in the British colonies. The Empire Marketing Board, established in 1926, aimed to promote trade and commerce between the United Kingdom and its colonies through various means, including posters and advertisements. This evocative poster, produced between 1927 and 1933, transports us to the lush, verdant paddy fields of an unidentified British colony. The image is a testament to the hard work and dedication of the farmers, who laboriously tend to the rice paddies, meticulously planting, nurturing, and harvesting the rice crops. The reflection of the sun setting on the tranquil water mirrors the golden hue of the ripe rice grains, creating a stunning visual effect. The poster's design is simple yet powerful, with the vibrant green of the paddy fields contrasting against the warm, orange and red tones of the sunset. The use of bold, black text against the green background draws the viewer's attention to the tagline, "Rice from the Colonies," which emphasizes the importance of the agricultural produce from the British colonies and the economic benefits of their trade with the UK. As we gaze upon this image, we are reminded of the rich history of agricultural innovation and the strong connections between the British Empire and its colonies during the 1920s and 1930s. "A Paddy Field" is not only a stunning work of art but also a testament to the resilience and ingenuity of farmers and the importance of international trade in shaping the economic landscape of the time.
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