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Cliquot by Frank W Green and J Riviere
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Cliquot by Frank W Green and J Riviere
Promotional music sheet for Cliquot music hall song of 1870 by Frank W. Green & J. Riviere and sung by the ever-popular Alfred Vance, billed here as The Great Vance. Illustrated by Alfred Concanen, it shows a very dapper Vance in a red coat and white breeches with a cane and wearing a top hat at a jaunty angle and sporting a waxed moustache, This was one of several songs of the time in praise of particular champagne brands. Date: 1870
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Media ID 23100954
© The Michael Diamond Collection / Mary Evans Picture Library
Champagne Concanen Enjoyment Frank Marketing Promotional Publicity Riviere Sheet Song Vance Wine Musical
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This promotional music sheet from 1870 showcases the ever-popular Alfred Vance, billed as 'The Great Vance,' performing the hit song "Cliquot" by Frank W. Green and J. Riviere. The illustration, created by Alfred Concanen, depicts Vance in a stylish red coat and white breeches, accessorized with a cane, top hat at a jaunty angle, and a waxed moustache. The image exudes an air of Victorian leisure and enjoyment, reflecting the era's fascination with music hall entertainment. The song "Cliquet" was one of several compositions of the time that paid tribute to specific champagne brands. The sheet music's artwork serves as a visual accompaniment to the lyrics, further enhancing the promotional appeal. The image of Vance, with his charming stage presence and impeccable attire, would have undoubtedly drawn crowds to the music hall, making this an essential piece of advertising for the performance. This artwork is a testament to the marketing strategies of the time, which relied heavily on the power of music and illustration to promote shows and products. The 1870s were an era of innovation and creativity, and this music sheet is a prime example of the visual and musical delights that were on offer during this period. Today, it serves as an intriguing glimpse into the past, offering a glimpse into the world of Victorian music hall entertainment and the enduring appeal of champagne.
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