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Ovaltine advert, 1927
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Ovaltine advert, 1927
Ovaltine advert, 1927 focusing on the idea of creating energy an nervous vitality Date: 1927
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Media ID 14236461
© Mary Evans / Jazz Age Club Collection
Adverts Creating Drinks Energy Fitness Focusing Idea Nervous Ovaltine Vitality 1927
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Step into the vibrant world of the 1920s with this Ovaltine advertisement from the June 15, 1927 issue of Eve magazine. The image showcases a young woman, full of energy and nervous vitality, holding a steaming mug of Ovaltine, a popular hot drink of the era. The 1920s, also known as the Jazz Age, was a time of cultural awakening and a shift towards modernity. This era was characterized by its fast-paced lifestyle, with people embracing new trends in music, fashion, and sports. Ovaltine, with its promise of creating energy and nervous vitality, became a staple beverage for those seeking to keep up with the times. The advertisement effectively conveys this idea through the use of bold typography, dynamic composition, and the energetic expression of the model. The background, adorned with jazz motifs, further emphasizes the connection between the drink and the lively spirit of the 1920s. This advertisement is a fascinating glimpse into the past, offering insights into the advertising strategies of the time and the cultural context of the 1920s. It serves as a reminder of the power of marketing in shaping our perceptions and desires, and the enduring appeal of hot drinks as a source of comfort and energy.
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