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Selfridges Frontage - Coronation of George VI

Selfridges Frontage - Coronation of George VI


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Selfridges Frontage - Coronation of George VI

Selfridges Frontage - decorated to celebrate the Coronation of George VI and Queen Elizabeth - under floodlights at night. Date: 1937

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 7192759

© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10508785

Coronation Crowns Decorations Department Drapes Flood Light Flood Lit Frontage Opulent Oxford Patriotic Selfridges Shopping Statues Store 1937


EDITORS COMMENTS
This evocative photograph captures the magical and patriotic atmosphere of Selfridges department store on Oxford Street in London during the coronation of King George VI and Queen Elizabeth in 1937. The store's frontage is transformed into an opulent and regal display, illuminated by the soft glow of floodlights that bathe the building in a warm and inviting light. The statues of mythological figures and other ornate decorations that adorn the facade are draped in rich fabrics and adorned with intricate crowns, reflecting the grandeur and pageantry of the royal occasion. The intricate details of the decorations are beautifully highlighted by the nighttime lighting, creating a breathtaking spectacle for passersby. The Coronation of King George VI and Queen Elizabeth was a significant moment in British history, and Selfridges, one of the most famous department stores in the world, did not disappoint in its celebration of the event. The store's commitment to creating an unforgettable experience for its customers was evident in the meticulous and impressive decorations that graced its frontage. This photograph is a stunning reminder of a bygone era, when the coronation of a monarch was a cause for national celebration and department stores went above and beyond to mark the occasion. The image captures the spirit of the time, with its sense of excitement, pride, and opulence, and remains a testament to the enduring allure of the monarchy and the magic of the holiday season.

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