Home > Arts > Artists > Related Images
WW2 Poster -- Auxiliary Territorial Service
Wall Art and Photo Gifts from Mary Evans Picture Library
WW2 Poster -- Auxiliary Territorial Service
Auxiliary Territorial Service (ATS), the new womens service, recruitment poster. Colour photolithograph, artist unknown, published by HMSO. Showing a woman in uniform blowing a bugle. Date: 1940
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14160387
© The National Army Museum / Mary Evans Picture Library
Auxiliary Blowing Brass Bugle Call Forces Hmso Instrument Join Office Photolithograph Recruiting Recruitment Stationery Territorial Trumpet Musical
FEATURES IN THESE COLLECTIONS
> Arts
> Artists
> Related Images
EDITORS COMMENTS
This striking and evocative WW2 poster, published by the HMSO (His Majesty's Stationery Office) in 1940, showcases the Auxiliary Territorial Service (ATS), the new women's service, making an impassioned call for recruits. The image features a woman in full ATS uniform, her eyes focused intently as she blows a bugle, her red lipstick and perfectly coiffed hair contrasting sharply with the military surroundings. The use of vibrant colors and the bold, graphic design are characteristic of the era's recruiting posters. The ATS was established in May 1938 to provide administrative and clerical support to the military during peacetime, but its role quickly expanded during WW2 to include driving, signaling, and even operating anti-aircraft guns. The service was open to single women between the ages of 17 and 30, and by the end of the war, over 150,000 women had served in the ATS. This poster, with its powerful imagery and clear message, was an essential tool in encouraging women to join the war effort and contribute to the home front. The bugle call was a symbol of military tradition and duty, and the woman's confident posture and determined expression convey a sense of duty, courage, and patriotism. The poster is a testament to the important role women played during WW2 and the impact of their contributions to the war effort.
MADE IN AUSTRALIA
Safe Shipping with 30 Day Money Back Guarantee
FREE PERSONALISATION*
We are proud to offer a range of customisation features including Personalised Captions, Color Filters and Picture Zoom Tools
SECURE PAYMENTS
We happily accept a wide range of payment options so you can pay for the things you need in the way that is most convenient for you
* Options may vary by product and licensing agreement. Zoomed Pictures can be adjusted in the Cart.
