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Destination Rumania... Mr R.L. Richter (left Centre), Rover European sales manager
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Destination Rumania... Mr R.L. Richter (left Centre), Rover European sales manager
Destination Rumania... Mr R.L. Richter (left Centre), Rover European sales manager, handing over the 16 Land Rovers to Mr C. Licurici, director of Tecnoimport, accompanied by the Rumanian drivers, 13th May 1971
Birmingham Post & Mail
Birmingham Post and Mail Archive
Mirrorpix
Romania
Media ID 21354414
© Mirrorpix
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EDITORS COMMENTS
In this print from Memory Lane Prints, we are transported back to the 1970s as we witness a significant moment in automotive history. The image captures the scene of "Destination Rumania" where Mr R. L. Richter, Rover European sales manager, stands proudly at the left center of the frame. With a confident smile on his face, he is seen shaking hands with Mr C. Licurici, director of Tecnoimport. The focal point of this photograph is undoubtedly the fleet of 16 Land Rovers lined up behind them. These rugged vehicles symbolize durability and adventure, perfectly suited for exploring Romania's diverse landscapes. Accompanying Mr Licurici are a group of Romanian drivers who will soon embark on exciting journeys across their beautiful country. This snapshot freezes a moment that represents not only an important business transaction but also cultural exchange and collaboration between nations during a time when international connections were highly valued. It serves as a testament to Rover's global reach and commitment to providing quality automobiles worldwide. As we gaze upon this historical gem captured by Birmingham Post & Mail photographers, our imaginations run wild with visions of these Land Rovers traversing rough terrains, conquering mountainsides, and venturing into uncharted territories within Romania's borders. Let us cherish this remarkable memory that encapsulates not just motor industry achievements but also the spirit of exploration and camaraderie between different cultures - forever preserved in this stunning photograph from Memory Lane Prints.
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