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Twenty toddlers under the age of five are being used as guinea pigs
Wall Art and Photo Gifts from Memory Lane
Twenty toddlers under the age of five are being used as guinea pigs
Twenty toddlers under the age of five are being used as guinea pigs at a toy factory at Lavant, Chichester. The children be loing to mothers working at Good-Wood Toys Factory and they spend the day in a play room full of new toys and prototype toys while their mothers are working on the assembly lines. 20th November 1970
Peter Cook
Daily Mirror
Mirrorpix
West Sussex
England
DM 70 11014
Media ID 21781342
© Mirrorpix
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EDITORS COMMENTS
This print captures a heartwarming scene from the past, where twenty toddlers under the age of five were given the opportunity to play and explore in a toy factory. Taken at Lavant, Chichester in 1970, these children belonged to hardworking mothers employed at Good-Wood Toys Factory. In this unique experiment, these little ones became unwitting guinea pigs as they spent their days surrounded by an array of new toys and prototype creations while their mothers diligently worked on the assembly lines. The image showcases their innocent joy and curiosity as they engage with various playthings scattered across a vibrant playroom. The photograph not only highlights the innocence and wonderment of childhood but also sheds light on the progressive approach taken by Good-Wood Toys Factory during that era. By allowing employees' children to experience firsthand interaction with toys being manufactured, it showcased a commitment towards creating products that truly resonated with young minds. Peter Cook's expertly captured moment freezes time and immortalizes this beautiful symbiotic relationship between work and family life. As we gaze upon this image today, we are reminded of how far society has come in terms of prioritizing child welfare within industrial settings. This snapshot serves as a poignant reminder of our collective progress over decades gone by.
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