mag1954 bw pbk 006

VISUAL DESCRIPTION

This is an image of a vintage promotional material titled "EXHIBITOR'S CAMPAIGN BOOK, " featuring the advertisement for a film starring Paul Douglas. The monochrome page highlights the movie's title, "MAGGIE, " in bold letters and includes a tagline that reads, "A laugh riot with a heart as big as all outdoors. " Below the title are credits mentioning Alastair MacIntyre as the author of the screenplay and Harold Huth as both director and producer. The central visual element is a framed black-and-white photograph from the film depicting four characters—a man standing on the left side wearing formal attire and three individuals dressed in seafaring or fisherman outfits, suggesting they may be part of Maggie's crew. They stand beside what appears to be ship equipment or machinery. At the bottom of this promotional page, there are sections labeled PUBLICITY, EXPLOITATION, and ADVERTISING—indicating different aspects or strategies for marketing campaigns associated with promoting films during that era.