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Late 1930s poster advertising Volkswagen, the Peoples Car. The text: Save 5 marks a week
Wall Art and Photo Gifts from Universal Images Group (UIG)
Late 1930s poster advertising Volkswagen, the Peoples Car. The text: Save 5 marks a week
Late 1930s poster advertising Volkswagen, the Peoples Car. The text: Save 5 marks a week and you will drive your own car
Universal Images Group (UIG) manages distribution for many leading specialist agencies worldwide
Media ID 9755957
© Universal History Archive/Universal Images Group
1930s Advertising Automobile Drive German Germany Industry Late Manufacture Marks Media Poster Propaganda Save Text Transport Twentieth Century Week Volkswagen
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EDITORS COMMENTS
This late 1930s poster, found in the archives of Universal Images Group (UIG), showcases an iconic advertisement for the Volkswagen, also known as "the Peoples Car". The striking print features bold text that reads: "Save 5 marks a week and you will drive your own car". Transporting us back to a pivotal time in German history, this poster represents more than just an automobile advertisement. It symbolizes the aspirations and dreams of the German people during a period marked by economic hardship and political uncertainty. Manufactured during an era when propaganda played a significant role in shaping public opinion, this powerful image reflects Germany's ambition to revolutionize its automotive industry. With its promise of affordable transportation for all, Volkswagen became synonymous with progress and accessibility. As we delve into this piece of media from the twentieth century, it is important to acknowledge its historical context rather than focusing solely on commercial use. This photograph captures not only the innovative spirit driving German industry but also serves as a reminder of how media can shape societal values. The late 1930s poster advertising Volkswagen embodies both nostalgia for a bygone era and admiration for technological advancements that continue to influence our lives today.
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