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Stor-Mor 1950s UK fridges freezers housewife housewives woman women kitchens refridgerators

Stor-Mor 1950s UK fridges freezers housewife housewives woman women kitchens refridgerators


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Advertising Archives

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Stor-Mor 1950s UK fridges freezers housewife housewives woman women kitchens refridgerators

Stor-Mor
1950s
UK
fridges freezers housewife housewives woman women kitchens refridgerators

The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers

Media ID 7073659

1950s Advertisements Advertising Adverts British House Wife Nineteen Fifties Twentieth Century


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> Advertising Archives > 1950's

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EDITORS COMMENTS
This print from The Advertising Archives takes us back to the 1950s in the United Kingdom, where Stor-Mor refrigerators and freezers were a staple in every housewife's kitchen. The image showcases a group of elegant women confidently posing alongside their prized appliances, embodying the quintessential British housewife of the era. In this snapshot of domestic bliss, we witness these women proudly displaying their modern Stor-Mor fridges and freezers. These state-of-the-art appliances symbolize progress and convenience in post-war Britain. With their sleek design and cutting-edge technology, they revolutionized food storage for households across the nation. The photograph not only captures an advertising moment but also reflects societal norms and aspirations during that time period. It portrays strong, independent women who took pride in maintaining a well-equipped home while embracing new household technologies. As we delve into this nostalgic scene frozen in time, it serves as a reminder of how far we have come since then. This advertisement represents an important chapter in twentieth-century history when consumerism was on the rise, transforming kitchens into modern spaces equipped with innovative appliances like never before. The Advertising Archives has preserved this piece of cultural heritage through its extensive collection of vintage advertisements. Through images like this one, they allow us to explore our past and gain insight into how advertising shaped society's values and aspirations during different eras.

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