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30587064

The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers

Media ID 20631001


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> Europe > France > Paris > La Vie Parisienne (The Parisian Life)

> Popular Themes > Tennis


VISUAL DESCRIPTION
This is a vintage illustration featuring two tennis players engaged in a match. The player in the foreground, dressed in an eye-catching red outfit with white accents, is captured mid-action as they leap into the air to hit a high ball with their racquet. Their dynamic pose conveys movement and athleticism, highlighted by the flowing lines of their clothing and the angle of their limbs. In contrast, the player in the background appears focused and ready to respond, holding their racquet up defensively. They are depicted wearing traditional white tennis attire which suggests that this image may be from an earlier era when such uniforms were common. The net divides the two players while also providing perspective on their positions within the court. Above them is text "LA VIE PARISIENNE" suggesting either a connection to Parisian life or possibly referencing a publication title where this artwork might have appeared. Additional text reads "LA VIE DES COURTS où les revers assurent souvent la victoire, " which translates to "THE LIFE OF THE COURTS where backhands often secure victory, " humorously playing on words between 'revers' (backhands) and setbacks or reversals. At bottom left corner there's another phrase: "UNE ÉTOILE SPORTIVE" (A sports star), followed by what seems like promotional text for color photography ("Première cinématographie en couleurs . . . sur un pied"), indicating perhaps that this was part of an advertisement for early color cinematography technology. Overall, it's an elegant portrayal of tennis imbued with vintage charm and likely dates back to early 20th century based on its style and fashion.

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