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30587696
Wall Art and Photo Gifts from Advertising Archives
30587696
The Advertising Archives specialise in vintage illustrations including adverts, posters and magazine covers
Media ID 20631859
VISUAL DESCRIPTION
Finally, we have an illustration captioned “Une Profession Agréable En Cas D’Inondation” (A Pleasant Profession In Case Of Flood), which humorously depicts a man carrying a woman through flooded streets—an occupation labeled as ‘Expert Carrier Patented.’ His confident grin suggests pride in providing such personalized service amidst adversity while she clings to him gratefully; both are elegantly dressed despite their unusual situation. It’s reflective not just of societal attitudes towards chivalry but also speaks volumes about human resilience turning even challenging circumstances into opportunities for enterprise—and perhaps romance—in early modern Europe.
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