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Advertisement for Sunlight soap showing the lines and features of a hand that enable a palm reader to predict someones future (chromolitho)
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Advertisement for Sunlight soap showing the lines and features of a hand that enable a palm reader to predict someones future (chromolitho)
6030575 Advertisement for Sunlight soap showing the lines and features of a hand that enable a palm reader to predict someones future (chromolitho) by English School, (19th century); Private Collection; (add.info.: Advertisement for Sunlight soap showing the lines and features of a hand that enable a palm reader to predict someones future.); Look and Learn / Valerie Jackson Harris Collection
Media ID 23281404
© Look and Learn / Valerie Jackson Harris Collection / Bridgeman Images
Brand Brands Cheiromancy Chiromancy Foretelling Future Lever Brothers Palm Palm Reading Palmistry Prediction Soap Superstition Unilever Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing
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EDITORS COMMENTS
This chromolitho print showcases an intriguing advertisement for Sunlight soap, highlighting the lines and features of a hand that hold the power to predict someone's future through palm reading. Created by an English School in the 19th century, this artwork is now part of a private collection. The image beautifully captures the mystique surrounding palmistry, also known as chiromancy or cheiromancy. It delves into the realm of superstition and foretelling, where individuals seek guidance about their destiny from these intricate patterns etched on their palms. With its roots in Germany and Europe, this advertisement reflects not only cultural beliefs but also leverages brand advertising techniques employed by Lever Brothers (now Unilever) to promote Sunlight soap. The juxtaposition of ancient divination practices with modern consumer products creates a fascinating visual narrative. As we gaze upon this print, we are transported back to a time when people sought answers beyond what science could provide. It serves as a reminder of our innate curiosity about what lies ahead and how even seemingly unrelated objects like soap can become intertwined with our quest for knowledge. Through this artwork, we glimpse into both Germanic traditions and British culture during the 19th century. It stands as a testament to how brands have long utilized advertisements to captivate audiences and connect with them on deeper levels while leaving us pondering over life's mysteries.
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