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Michelin Bibendum. (Illustration, circa 1930)
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Michelin Bibendum. (Illustration, circa 1930)
5975934 Michelin Bibendum. (Illustration, circa 1930) by Rossillon, Marius (O Galop) (1867-1946); Private Collection; (add.info.: Transport. Automotive. Inflate your tires properly twice a month. Illustration for a map of Paris by the Michelin tyres, France, circa 1930. Coll. Part.); Photo © CCI
Media ID 25467518
© CCI / Bridgeman Images
20eme Siecle Accessoire Advertising Agency Advertising Brand Annees 30 Auto Automobile Automobiles Automotive Ball Bibendum Boule Caoutchouc Cars Fantasy Character Fictional Characters Industrie Michelin Michelin Man Personnage Imaginaire Publicite Rubber Shoot Tire Tyre Tyres Vehicule De Transport Voiture 1930 1939 Years 30 30s 1930 1939 Years 30s 19301939 1933 34 Accessory Adverisements Adverting Advertise Advertisers Advertising Company Advertisment Advertizing Fictional Character Nineteen Thirties Road Safety
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EDITORS COMMENTS
This print showcases the iconic Michelin Bibendum, also known as the Michelin Man. Created by Marius Rossillon, this illustration from circa 1930 is a testament to the enduring legacy of this beloved character. The image depicts Bibendum in his classic form - a rotund figure made entirely of tires. Standing proudly against a backdrop of Paris, he serves as a symbol for road traffic safety and proper tire maintenance. The text accompanying the illustration advises motorists to inflate their tires twice a month, emphasizing the importance of maintaining optimal tire pressure for safe driving. Bibendum's jovial expression and playful demeanor add an element of charm to this vintage artwork. As an imaginary character brought to life through advertising, he represents not only Michelin's commitment to quality rubber products but also captures the spirit of early 20th-century transportation. This print transports us back in time, offering a glimpse into France's automotive industry during the 1930s. It evokes nostalgia for an era when cars were still relatively new and exciting modes of transport. Moreover, it reminds us that even in those early days, road safety was already considered paramount. Whether you're an automobile enthusiast or simply appreciate art with historical significance, this timeless illustration is sure to captivate your imagination and spark curiosity about our ever-evolving relationship with transportation.
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