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England - Sowing, from the series The Home Countries First (colour litho)
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England - Sowing, from the series The Home Countries First (colour litho)
MAN464411 England - Sowing, from the series The Home Countries First (colour litho) by Houston, George (1869-1947); Manchester Art Gallery, UK; (add.info.: commissioned by the Empire Marketing Board and printed by David Allen & Sons Ltd for HMSO;
Manchester Art Gallery holds a fascinating collection of artist-designed posters, Commissioned by the British government's Empire Marketing Board between 1926 and 1933. The EMB's main function was to increase sales of Empire-grown and Empire-made goods throughout Great Britain, its Dominions and its Colonies. One aspect of its activities was a poster campaign that was designed to turn Britons into Empire-conscious consumers. Over 200 posters were acquired by Manchester Art Gallery in the 1930s. The posters strong images illustrate the Empire's people, places and products. However, for a contemporary audience, the posters sometimes express uncomfortable beliefs and raise difficult questions about the legacies of the Empire today.); © Manchester Art Gallery
Media ID 32119584
© Manchester Art Gallery / Bridgeman Images
British Empire Empire Marketing Board Farmland Fields Growing Produce Seeds Sowing Vintage Poster
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EDITORS COMMENTS
This print titled "England - Sowing" is part of the series The Home Countries First, created by artist George Houston. Commissioned by the Empire Marketing Board and printed by David Allen & Sons Ltd for HMSO, this artwork holds historical significance. It is currently housed in the esteemed Manchester Art Gallery in the UK. The gallery boasts a remarkable collection of artist-designed posters acquired during the 1930s. These posters were commissioned by the British government's Empire Marketing Board with a primary aim to promote sales of goods produced within the British Empire across Great Britain, its Dominions, and Colonies. With over 200 posters on display, they vividly depict various aspects of life within the Empire – its people, places, and products. However, viewing these posters today can elicit mixed emotions as they also raise uncomfortable questions about the legacies left behind by colonialism. While their strong imagery captures moments from history and showcases cultural diversity within the Empire at that time, it is important to critically reflect upon their implications in contemporary society. This particular lithograph portrays an English farmer sowing seeds against a picturesque countryside backdrop. Its vibrant colors bring forth a sense of vitality and productivity associated with agricultural practices. As we admire this piece through modern eyes, let us acknowledge both its artistic value and its potential to spark conversations about our shared history and present-day realities.
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