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Backless Collection (page 2)

"Backless: A Journey Through Time and Fashion" Step back in time with us as we explore the captivating allure of "backless" fashion

Background imageBackless Collection: Advert for Wills Gold Flake cigarettes 1939

Advert for Wills Gold Flake cigarettes 1939
Whats yours ? Its a Wills Gold Flake the mens cigarette that women like. Date: 1939

Background imageBackless Collection: Advert for Kestos lingerie 1936

Advert for Kestos lingerie 1936
One brassiere for day or backless wear. Worn exclusively by the smartest women since its creation, the Kestos Brassiere has achieved a niche for itself unequalled by any other

Background imageBackless Collection: Blonde woman in black by David Wright

Blonde woman in black by David Wright
Glamorous blonde woman wearing a backless black evening dress and gloves. Date: c.1945

Background imageBackless Collection: Pin-up sunbathing by David Wright

Pin-up sunbathing by David Wright
A pin-up by David Wright wearing a backless halter neck sundress. c.1945

Background imageBackless Collection: Advert for Kestos lingerie

Advert for Kestos lingerie
The sign of good breeding... Advertisement for the Kestos backless brassiere. Date: 1937

Background imageBackless Collection: Advert for Kestos lingerie 1935

Advert for Kestos lingerie 1935

Background imageBackless Collection: Young lady in backless evening gown by Premet

Young lady in backless evening gown by Premet
Young lady wearing a backless evening gown in gold with large printed roses and fur hem, by Premet. 1924

Background imageBackless Collection: Lady Behave

Lady Behave
Fabulous book cover design by pin up artist David Wright for a book entitled, Lady Behave" by Peter Cheney. The artwork depicts a haughty looking woman with auburn hair

Background imageBackless Collection: Advertisement for Kestos Backless Brassieres and girdles

Advertisement for Kestos Backless Brassieres and girdles

Background imageBackless Collection: Gown with Frills / Rochas

Gown with Frills / Rochas
Backless, black velvet, halter neck evening gown by Rochas with a bustle effect created by a cascade of organdie frills descending from beneath a large bow at the back

Background imageBackless Collection: Gown by Jean Desses

Gown by Jean Desses
An evening gown in pale blue silk by Jean Desses of Paris with contrasting sash, draped skirt & interesting back detail where the halter strap is attached to the skirt

Background imageBackless Collection: White Bathing Costume

White Bathing Costume
Fifties blonde wears a backless, white one-piece bathing costume while sitting on a sandy beach

Background imageBackless Collection: Stiebel Backless Dress

Stiebel Backless Dress
Design by Victor Stiebel (1907-1976) for an elegant black bias cut evening gown with silver ruched sleeves and a deep scooped back

Background imageBackless Collection: Backless Dresses 1919

Backless Dresses 1919
The latest vogue for backless gowns causes a stir. N.B low waists & the return of the tunic skirt. The middle lady has the high curly hairdo popular at the time

Background imageBackless Collection: Evening Dress / Patou

Evening Dress / Patou
Design by August Abernard: flaring gored floral print skirt, draped V neckline & plunging V back, worn with a long light weight scarf that drapes seductively

Background imageBackless Collection: Evening Dress Suit 1938

Evening Dress Suit 1938
Evening dress suit worn with white waistcoat & bowtie. Perfect the formal evening functions

Background imageBackless Collection: Seagull Top 1930S

Seagull Top 1930S
A navy blue & white beach ensenble composed of a backless sun-top with seagull motif & shorts with belt & piping down the sides

Background imageBackless Collection: Sun-Top Circa 1940

Sun-Top Circa 1940
A backless sun-top with halter neck & deep v neckline

Background imageBackless Collection: Fashionable Bathers 1930

Fashionable Bathers 1930
The latest swimwear for girls



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"Backless: A Journey Through Time and Fashion" Step back in time with us as we explore the captivating allure of "backless" fashion. From the iconic front cover of The Tatler Summer Number in 1932 to the pages of Britannia and Eve magazine in March 1940, this trend has left an indelible mark on history. In 1935, an advertisement for the Kestos Backless Brassiere revolutionized lingerie, providing women with a newfound sense of freedom and confidence. Glamorous dancers adorned stages, their backs exposed to captivate audiences with every graceful movement. The enchanting world of Kestos lingerie continued its reign in 1939, enticing women with its seductive designs. Meanwhile, couples swayed elegantly on dance floors in the 1950s, showcasing the timeless elegance that a backless gown could bring. But it wasn't just about fashion; it was a cultural shift too. The cult of nudity emerged during the sunbathing fashions of the 1930s when daring individuals embraced baring their backs under warm rays. Art deco sketches by G. Peres depicted glamorous young ladies embracing this liberating trend as early as 1923. Artistic expressions also captured moments frozen in time - three women relaxing by a screen etched into eternity through drypoint techniques; Dogaresse's evening gown by Jenny showcased pochoir print's ability to highlight bare-backed beauty from between 1919-21; H. Reidel's engraving titled "Le Grand Decolletage" celebrated this alluring style in stunning detail during1921. Even furniture became part of this narrative - "The Sofa, " created around c. 1937 using etching and drypoint techniques mounted and framed - symbolizing how deeply ingrained backlessness had become within society's aesthetic consciousness. Through these glimpses into our past, we witness how "backless" fashion transcended mere clothing choices.