Daks Collection

Sandra Paul (Howard)
1960s model Sandra Paul wearing a Scottish tweed skirt with specially toned silk shirt from Daks. Married to journalist David Wynne-Morgan at the time this photograph was published in London Life

Advertisement for Daks dinner suits at Simpson Piccadilly
Advert for dinner suits that add dash to dinners, dances, from Simpson Piccadilly. Date: 1966

Daks menswear advertisement, 1965
Stylish advertisement for a Daks summer suit in pure wool worsted available from Simpson of Piccadilly. Date: 1965

Pringle fashion 1965
A model wearing cashmere knitwear by Pringle of Scotland, the classic knitwear brand. The intarsia-patterned sleeveless sweater in pineapple and white is teamed with a classic pineapple cardigan

Ballantyne twinset - sixties woman
An elegant woman wearing one of Ballantynes famous Intarsia graded twinsets with a Daks skirt to match. Date: 1964

Daks advertisement, 1951
Advertisement for Daks suits, featuring a couple of chaps sporting checked suits, and smoking pipes. Date: 1951

Girls on road trip in a Jowett Jupiter
Just about to start in their Jowett Jupiter car, these girls are dressed by Simpsons of Piccadilly. The girl on the left pointing at the map wears a double-breasted three-quarter coat of Donegal

Advert / Daks Trousers
DAKS trousers

Golf Bunker Escape 1955
E.G. Lester plays from a bunker at Sunningdale, during the Daks golf tournament

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"Daks: A Timeless Fashion Staple" Step back in time to the golden age of fashion with Daks, a brand that has been synonymous with style and sophistication since its early days. In 1953, Sandra Paul (Howard) graced the pages of a Daks advertisement, captivating audiences with her elegance and grace. The allure dinner suits was undeniable, as seen in an advertisement at Simpson Piccadilly. Men were drawn to the impeccable tailoring and attention to detail that defined Daks menswear in 1965. Fashion trends come and go, but Daks remained a constant presence throughout the years. Pringle fashion showcased their collaboration with Daks in 1965, combining their expertise for a collection that exuded timeless charm. In the swinging sixties, women embraced the Ballantyne twinset paired effortlessly with Daks trousers. This iconic ensemble epitomized chic femininity and empowered women on their road trips captured by Jowett Jupiter. Dressing well is not limited to special occasions; it's an everyday affair. Another advert highlighted how versatile Daks trousers were for any occasion - be it work or play - ensuring you always looked your best. Ashley Havinden's artistic vision brought life to every frame of a 1951 Daks advertisement. His creative genius perfectly encapsulated the essence of sophistication associated with this esteemed brand. Even sports enthusiasts couldn't resist incorporating style into their game. Golfers sought refuge from bunkers while sporting fashionable attire from none other than Daks in 1955 - proving that one could look good even during intense moments on the green. Throughout history, whether it was through advertisements or real-life experiences, people have turned to dashing duds from none other than "Dak" for unmatched quality and unparalleled style. From Sandra Paul (Howard) capturing hearts in '53 to modern-day trendsetters embracing classic designs – there's no denying the timeless allure of Daks.