SHOPPING, 1942. A woman inspecting the labels on canned goods in a supermarket
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SHOPPING, 1942. A woman inspecting the labels on canned goods in a supermarket
SHOPPING, 1942.
A woman inspecting the labels on canned goods in a supermarket. Photograph by Ann Rosener, 1942
Granger holds millions of images spanning more than 25,000 years of world history, from before the Stone Age to the dawn of the Space Age
Media ID 13639540
1942 Cent Customer Label Rosener Shopping Sign Supermarket Jelly Bean Sauerkraut Unidentified
EDITORS COMMENTS
In this photograph taken in 1942, we are transported back to a time when shopping was an entirely different experience. The image captures a moment of quiet contemplation as a woman carefully inspects the labels on canned goods in a bustling supermarket. Her focused expression suggests that she is not simply browsing, but rather making thoughtful choices amidst the limited options available during wartime. The mid-20th century setting is beautifully depicted through the vintage signage and product packaging surrounding her. From jars of sauerkraut to cans of jelly beans, each item tells its own story about American consumer culture at that time. The photograph's composition draws attention to the unidentified woman as the central figure, emphasizing her role as an empowered customer despite societal expectations. Photographed by Ann Rosener, this snapshot offers us a glimpse into everyday life during World War II when rationing and scarcity were commonplace. It serves as a poignant reminder of how individuals navigated challenges with resilience and resourcefulness even while engaging in seemingly mundane activities like grocery shopping. This print from Granger Art on Demand allows us to appreciate both the historical significance and artistic merit captured within this single frame. As we gaze upon it, we can't help but wonder about the stories behind those canned goods and imagine what life must have been like for this determined woman navigating through uncertain times.
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