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Opening of Broughs supermarket, Thurnscoe, South Yorkshire, 1963
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Opening of Broughs supermarket, Thurnscoe, South Yorkshire, 1963
Opening of Broughs supermarket, Thurnscoe, South Yorkshire, 1963. Eager shoppers collect their baskets as the doors open on the newly refurbished Broughs Ltd self-service store near Barnsley
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Media ID 15066946
© Worldwide Photography / Heritage-Images
Action Anticipation Doncaster Eager Entering Excitement Headscarf Interest Michael Michael Walters Overcoat Paul Walters Worldwide Photography Ltd Popular Popularity Queue Queuing Retail Retailing Shop Assistant Shopper Shopping Basket South Yorkshire Supermarket Thurnscoe Walters Headgear Keen
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In this photograph taken in 1963, we witness the grand opening of Broughs supermarket in Thurnscoe, South Yorkshire. The image captures a moment filled with anticipation and excitement as eager shoppers eagerly collect their shopping baskets, ready to explore the newly refurbished self-service store. The scene is bustling with activity as people from all walks of life enter the store dressed in their finest coats and dresses. A sense of keen interest fills the air as customers queue patiently, eagerly awaiting their turn to embark on this new shopping experience. The monochrome composition adds a timeless quality to the image, transporting us back to an era when supermarkets were gaining popularity across Britain. This particular establishment, Broughs Ltd. , stands out as a symbol of progress and modernity within its rural surroundings. Notably captured by Michael Walters from Paul Walters Worldwide Photography Ltd. , this snapshot encapsulates both the industrial growth of post-war England and the changing retail landscape that was transforming communities nationwide. As we gaze upon this historic photograph, we are reminded of how far our society has come since those early days of self-service shopping. It serves as a testament to our enduring fascination with consumerism while also evoking nostalgia for simpler times when entering a supermarket was an event filled with anticipation and wonder.
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