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Advert for Aquascutum mens coats 1929
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Advert for Aquascutum mens coats 1929
Mens coat made from impenetrable Aquascutum trench coatings, with detachable collar and lining of Teddy Bear Fleece.
1929
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14415990
© Illustrated London News Ltd/Mary Evans
Aquascutum Belt Belted Breasted Coats Double Fleece Lining Overcoat Overcoats Pipe Trench 1929
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EDITORS COMMENTS
In this advertisement from 1929, the distinguished gentleman, clad in an Aquascutum overcoat, exudes an air of sophistication and elegance. The coat, made from the renowned Aquascutum trench coatings, boasts a double-breasted design with a belted waist, adding a streamlined silhouette to the wearer's figure. The coat's most notable features are its detachable collar and lining of plush Teddy Bear Fleece. The collar, which can be removed to suit different styles or weather conditions, provides an extra layer of protection against the elements, while the fleece lining ensures warmth and comfort. The man in the advertisement is depicted in a casual yet refined setting, smoking a pipe and wearing a hat. He embodies the spirit of the 1920s, a time when men's fashion was characterized by practicality, durability, and a touch of luxury. The Aquascutum coat, with its impenetrable trench coatings and plush lining, represents the perfect blend of these qualities. The illustration, published by the Illustrated London News Ltd, captures the essence of the era and showcases the timeless appeal of Aquascutum's designs. This advertisement is a testament to the enduring legacy of Aquascutum and its commitment to creating high-quality, functional, and stylish coats for men.
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