Graphic front cover - Sir Arthur Yapp
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Graphic front cover - Sir Arthur Yapp
Sir Arthur Yapp (1869-1936), Deputy President of the YMCA and Director of Food Economy during the First World War. Responsible for encouraging the nation towards frugal and nourishing eating habits during the Great War. Date: 1917
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Media ID 14168910
© Mary Evans Picture Library
Arthur Deputy Eating Economy Frugal Graphic Habits Nourishing Rationing Responsible Shortages Ymca
EDITORS COMMENTS
This striking graphic front cover from 1917 features a portrait of Sir Arthur Yapp (1869-1936), a prominent figure during the First World War who played a crucial role in encouraging the nation to adopt frugal and nourishing eating habits. As Deputy President of the YMCA and Director of Food Economy, Sir Arthur Yapp took on the responsibility of addressing the food shortages and rationing that resulted from the war. With the slogan "Food Will Win the War," he advocated for a balanced and nutritious diet, even in the face of scarcity. This image serves as a powerful reminder of the challenges faced during the Great War and the efforts of individuals like Sir Arthur Yapp who worked tirelessly to ensure the health and well-being of the population. The graphic design of the cover, with its bold typography and striking use of color, effectively conveys the urgency and importance of the message being conveyed.
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