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Advert for Dolland & Co rimless spectacles 1908
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Advert for Dolland & Co rimless spectacles 1908
Fairy eyeglasses, dainty, light, comfortable and rimless specs.
1908
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 23088444
© Illustrated London News Ltd/Mary Evans
Fairy Glasses Optician Spectacles Vanity Eyeglasses Specs
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EDITORS COMMENTS
Step into the enchanting world of Dolland & Co's Fairy Eyeglasses, a visionary innovation in eyewear design from the magical year of 1908. This advertisement, published by the Illustrated London News Ltd and brought to us by Mary Evans Prints Online, invites us to explore the charm and allure of these rimless spectacles. The delicate and dainty Fairy Eyeglasses were a breath of fresh air in the era of heavy-framed glasses. Their rimless design made them light and comfortable, allowing the wearer to enjoy unobstructed vision and a sense of freedom. The advertisement showcases the glasses as an essential accessory for vanity and beauty, with the caption "Fairy Eyeglasses - Light as Air, Yet Strong as Steel" emphasizing their unique blend of elegance and durability. The Fairy Eyeglasses were more than just a fashion statement; they represented a significant advancement in opticianry. By eliminating the rim, Dolland & Co. allowed more light to enter the eyes, improving visual clarity and reducing eye strain. This groundbreaking design paved the way for future developments in rimless and semi-rimless spectacles. As we gaze upon this advertisement from over a century ago, we are transported back to a time when innovation and beauty came together to create a truly magical experience. The Fairy Eyeglasses remain a testament to Dolland & Co.'s commitment to excellence and their ability to transform the way we see the world.
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