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Advert for Lux, soap powder, with hints for holiday

Advert for Lux, soap powder, with hints for holiday


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Advert for Lux, soap powder, with hints for holiday

Advert for Lux, soap powder, with hints for holiday clothes packing, 1926 Date: 1926

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 23421684

© Mary Evans / Jazz Age Club Collection

Cleaning Cleans Dyes Fabric Hints Packing Powder Soap Twink 1926


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EDITORS COMMENTS
Step into the vibrant world of the 1920s with this advertisement for Lux Soap Powder from 1926. The image showcases a stylishly dressed woman, her radiant smile reflecting the joy and excitement of an upcoming holiday. Surrounded by a sea of laundry, she expertly sorts through piles of clothing, her eyes filled with determination and a sense of accomplishment. The scene is set against a backdrop of the Jazz Age, with its lively music and carefree spirit. The woman's elegant attire, featuring the latest fashion trends of the 1920s, is a testament to the era's flair for style and sophistication. But what makes this advertisement truly unique are the clever hints for holiday packing hidden within its design. The woman's laundry pile includes various items of clothing, each with a small tag bearing a number and a corresponding hint. For instance, the tag on a pair of silk stockings reads "No. 1 - Wrap in paper, pack in a flat box," while another tag on a delicate blouse suggests "No. 3 - Use Lux Soap Powder for a delicate wash." These hints serve as a reminder that even in the midst of holiday preparations, one must not neglect the importance of proper clothing care. With Lux Soap Powder, travelers could ensure their clothes remained fresh, clean, and vibrant, just like the fashionable ensembles of the era. This advertisement not only showcases the allure of the 1920s but also highlights the importance of domestic chores, such as laundry, in the context of holiday planning. A true testament to the era's spirit of innovation and practicality, this advertisement remains a fascinating glimpse into the past.

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