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Matchbook, Hotel El Rancho, Las Vegas, Nevada, USA
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Matchbook, Hotel El Rancho, Las Vegas, Nevada, USA
Matchbook, Hotel El Rancho, Las Vegas, Nevada, USA -- stop at the sign of the windmill. Date: early 1940s
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 23092750
© Mary Evans / Pharcide
Chips Dice Gambling Gaming Match Matches Nevada Purple Rancho Roulette Stop Vegas Wheel Windmill Matchbook
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EDITORS COMMENTS
Step back in time with this image of the Matchbook, Hotel El Rancho sign in Las Vegas, Nevada, USA. Dating back to the early 1940s, this photograph transports us to a bygone era of American roadside culture. The vibrant colors of the sign - blue, yellow, and purple - stand out against the desert landscape, beckoning travelers to stop and rest at this iconic establishment. The image features the distinctive image of a windmill, a common symbol of the American West, and the words "Hotel El Rancho" and "Las Vegas, Nevada, USA" in bold letters. The dice and roulette wheel on the sign hint at the gaming and gambling opportunities that awaited visitors inside. The matchbook cover, with its red and white design and the words "Matchbook" and "Stop" in large letters, adds an intriguing touch to the scene. The Matchbook, Hotel El Rancho was a popular destination for tourists and travelers during the 1940s and 50s. Located on the outskirts of Las Vegas, it offered affordable accommodations and entertainment, making it an attractive option for those exploring the desert Southwest. This photograph captures the essence of a time when the Las Vegas Strip was still in its infancy and the city was known more for its casinos and gambling than its glitz and glamour. Whether you're a history buff, a fan of vintage Americana, or simply someone who appreciates the beauty of a well-designed sign, this image of the Matchbook, Hotel El Rancho sign is sure to capture your imagination and transport you to a simpler time.
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