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Maxwell House
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Maxwell House
Maxwell House coffee advertisement. Good to the last drop. 1920s couple drinking coffee on a cruise liner. Illustration from the Ladies Home Journal December 1924. Artist anon. Date: 1924
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Media ID 23062412
© Mary Evans Picture Library/Peter & Dawn Cope Collection
Coffee Cruise Drop Good Journal Maxwell 1924 December Liner
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In this illustration from the December 1924 issue of Ladies Home Journal, a charming 1920s couple enjoys a moment of tranquility as they sip their Maxwell House coffee on the deck of a luxurious ocean liner. The crisp air carries the scent of the sea, mingling with the rich aroma of freshly brewed coffee, as the couple gazes out at the vast expanse of water before them. The elegant table setting, adorned with fine china and silverware, adds to the refined ambiance of the scene. Maxwell House coffee, known for its tagline "Good to the last drop," had already gained popularity by the 1920s, becoming a staple in American households. The company's successful marketing campaigns emphasized the convenience and quality of their product, making it an ideal choice for travelers and those seeking a reliable cup of coffee. This illustration, created anonymously for Ladies Home Journal, captures the essence of the era's glamour and sophistication. The couple's stylish attire and the opulence of the ship's décor reflect the optimism and prosperity of the 1920s, while the simple pleasure of sharing a cup of coffee together highlights the importance of connection and enjoyment in everyday life. As the sun begins to set, casting a warm glow over the scene, the couple continues to savor their Maxwell House coffee, cherishing the moment of relaxation and rejuvenation amidst the bustling world around them. This evocative image invites us to appreciate the small joys in life and the enduring appeal of a perfectly brewed cup of coffee.
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