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Preserved original advert for Earl Haig House, Ypres
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Preserved original advert for Earl Haig House, Ypres
Preserved original advert for Earl Haig House, Ypres Date: 2016
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Media ID 23371314
© Holts Battlefield Collection / Mary Evans
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EDITORS COMMENTS
This preserved original advert harks back to the poignant history of Earl Haig House in Ypres, Belgium, during the First World War. Dated 1916, the advertisement invites readers to "visit the Earl Haig Hostel, Ieper" and experience the "hospitality of the British Red Cross." The Earl Haig Hostel, also known as the "British Rest House," was established in 1915 by Earl Douglas Haig, the British Commander-in-Chief during World War I, to provide a place of rest and respite for soldiers and civilians affected by the war. The advert's design is simple yet evocative, featuring a photograph of the Earl Haig House facade, with its red cross emblem prominently displayed. The text is written in elegant script, conveying a sense of warmth and comfort amidst the chaos of the war. The tagline, "A Home from Home," underscores the importance of creating a sense of familiarity and normalcy for those who had been uprooted from their homes and families. The Earl Haig House played a crucial role in the relief efforts during the First World War, providing shelter, food, and medical care to thousands of soldiers and civilians. The hostel remained in operation until 1929, and today, it stands as a testament to the human spirit and resilience during times of conflict. This preserved original advert serves as a poignant reminder of the past, offering a glimpse into the history of a place that provided comfort and solace to those in need during the darkest days of the First World War.
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