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13821279
Wall Art and Photo Gifts from Mary Evans Picture Library
13821279
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32274624
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage black and white advertisement featuring the Cierva C. 30 Autogiro flying over London. The image captures the autogiro, with its registration G-ACVC visible on the fuselage, in mid-flight above the densely packed cityscape of London. The text "OVER LONDON. . . . " at the top indicates that this photograph was taken as the aircraft flew over England's capital city. The main headline below reads "THE C. 30 DIRECT CONTROL CIERVA AUTOGIRO, " which identifies both the model of the aircraft and its direct control system designed by Juan de la Cierva, a pioneer in rotary-wing flight. The word "AUTOGIRO" is prominently displayed in bold letters to emphasize this innovative type of rotorcraft that predates modern helicopters. Additional information provided includes "THE CIERVA AUTOGIRO CO. " along with an address: "C. P TO BUSH HOUSE, ALDWYCH, LONDON, " suggesting where inquiries about this aviation technology could be directed or perhaps indicating company headquarters at that time. Overall, this caption serves as an advertisement for a breakthrough aviation technology from an earlier era and provides insight into historical advancements in flight mechanics and marketing practices during that period.
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