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13826917
Wall Art and Photo Gifts from Mary Evans Picture Library
13826917
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32281962
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for the De Havilland Dragon Rapide aircraft. The image features an illustration that combines various scenes, likely suggesting the versatility and wide range of uses for the aircraft. In the upper left corner, a Dragon Rapide plane flies over a coastal landscape. Below it, Chinese characters are prominently displayed alongside an English translation of a Chinese proverb about strength and resilience. The central part of the image depicts traditional Asian architecture with intricate details on buildings, emphasizing perhaps the geographical areas where this aircraft might operate or appeal to customers. A man in period attire stands in the foreground carrying two baskets balanced on a pole across his shoulders—a common method for transporting goods in many parts of Asia historically. In addition to these cultural elements, there's also an action-packed scene at sea level showing smaller boats navigating choppy waters near shore—possibly indicating that this airplane could be used for reconnaissance or transport in remote coastal regions. The text "Dragon Rapide" followed by "a product of DE HAVILLAND" suggests that this is promotional material aimed at showcasing one of De Havilland's products—the Dragon Rapide airplane—as reliable and capable under various conditions. The phrase "An airwork ready-made – On de luxe trade routes of the future" implies that this aircraft was marketed as being ahead of its time, offering luxury travel options along important future trade routes. Overall, this advertisement seems designed to evoke both exoticism and reliability through its imagery and text while promoting De Havilland's aviation technology during what appears to be early-to-mid 20th century based on style cues from clothing and design aesthetics.
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