13829638

Wall Art and Photo Gifts from Mary Evans Picture Library

13829638

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32284962

© Aviation Ancestry

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> Mary Evans Prints Online > New Images July 2023

VISUAL DESCRIPTION
In this third advertisement from Gloster Aircraft Co., we see promotion for their Ground Attack Meteor described as a "Quick change artist." The monochrome image illustrates how swiftly armaments can be swapped on this versatile plane through an easy-to-follow visual sequence that emphasizes speed and efficiency—a critical factor for ground support missions during conflict scenarios. Such ads played on practicality to appeal directly to military procurement decision-makers by highlighting tactical advantages like rapid reconfiguration capabilities essential for dynamic battlefield conditions.

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