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13829735
Wall Art and Photo Gifts from Mary Evans Picture Library
13829735
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32285040
© Aviation Ancestry
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> Mary Evans Prints Online
> New Images July 2023
VISUAL DESCRIPTION
The image presents another classic advertisement announcing a "REDUCTION IN FEES" for those enrolling in flying lessons during March at C. Grahame-White's flying school. This text-heavy advert focuses on affordability and special offers to entice new students to take up aviation training on either Bleriot monoplanes or Farman biplanes—popular aircraft models of that time period. It communicates urgency by limiting this offer to only fifty applicants, creating a sense of exclusivity while promoting inclusivity through reduced costs—a clever marketing strategy aimed at expanding their customer base.
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