13848283

Wall Art and Photo Gifts from Mary Evans Picture Library

13848283

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32292770

© Aviation Ancestry

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VISUAL DESCRIPTION
This is a vintage advertisement for the Westland Wallace, an aircraft designed for multiple military roles. The top half of the image features text that reads ". . . . and for long range, ab initio training, army co-operation duty, bombing and all other military purposes as landplane or seaplane. " This suggests that the Westland Wallace was versatile enough to be used in various capacities including initial pilot training (ab initio), coordination with ground forces (army cooperation), and both bombing missions and general military duties. It could also operate as either a traditional land-based aircraft or a seaplane. The middle portion of the ad shows two illustrations: on the left is a cutaway diagram of the plane showing its internal components such as crew positions and bomb storage; on the right is an artistic depiction of the plane in flight with emphasis on its reconnaissance capabilities. Below these images is bold text stating "THE WESTLAND WALLACE" followed by a logo featuring what appears to be stylized wings with 'W' characters integrated into them—presumably representing Westland Aircraft's brand identity. Finally, at the bottom of this black-and-white advertisement are additional texts reading "WESTLAND AIRCRAFT" along with information about where it's manufactured: "WESTLAND AIRCRAFT WORKS, YEOVIL (BRANCH OF PETTERS LTD). " The overall layout conveys important details about this British biplane from its operational flexibility to its manufacturing origins.

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