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13853908
Wall Art and Photo Gifts from Mary Evans Picture Library
13853908
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32296918
© Aviation Ancestry
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VISUAL DESCRIPTION
In this black-and-white print ad from the era when aviation technology was rapidly advancing, we see The General Electric Co. Ltd (G.E.C.) promoting its compliance with Air Ministry Specifications for aircraft cables—an essential component for military and civilian aircraft reliability during that period. G.E.C.'s promise of prompt deliveries underscores not just service efficiency but also contributes towards wartime readiness or commercial urgency depending on the historical context within which this ad would have been placed. It invites interested parties to get in touch via various branches across Great Britain including London headquarters at Magnet House on Kingsway—a nod towards centralized business operations during that time.
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