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13858532
Wall Art and Photo Gifts from Mary Evans Picture Library
13858532
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32302442
© Aviation Ancestry
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> New Images July 2023
VISUAL DESCRIPTION
This image is a vintage advertisement for Exide Aircraft Batteries, featuring their use in the "Bristol New Type 170" aircraft. The ad highlights that Exide batteries are exclusively used in Britain's cargo-carrying aircraft, including the Bristol Freighter and Wayfarer models. It emphasizes the trust placed in Exide by most of Britain's leading aircraft manufacturers due to its reliability and performance benefits such as lighter weight with greater capacity. The bottom section lists various types of military and civil aircraft which employ Exide batteries, indicating a wide range of applications from bombers like the Avro Lincoln to transport planes like the Handley Page Hermes. The company behind these batteries is Chloride Electrical Storage Company Limited based in Clifton Junction, Manchester. The visual style includes bold typography with an emphasis on "Exide flies in the Bristol New Type 170, " set against what appears to be a cloudy sky background, suggesting aviation relevance.
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