13861503

Wall Art and Photo Gifts from Mary Evans Picture Library

13861503

Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries

Media ID 32305798

© Aviation Ancestry

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> Arts > Artists > P > those present

> Mary Evans Prints Online > New Images July 2023

VISUAL DESCRIPTION
The image presents another classic advertisement for Lodge Plugs, this time leveraging endorsements from Lt. Colonel (Goldie) Gardner—a notable figure—to attest to the reliability of these spark plugs. It proudly announces that using Lodge Plugs contributed to setting four new international speed records in various categories such as kilometer and mile distances with impressive average speeds listed down for each record. This form of testimonial advertising was common practice at the time, intending not only to promote product quality but also associate it with high-profile achievements and individuals who were respected within automotive circles.

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