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13866757
Wall Art and Photo Gifts from Mary Evans Picture Library
13866757
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32312876
© Aviation Ancestry
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> New Images July 2023
VISUAL DESCRIPTION
Echoing its companion piece, this second vintage advertisement reinforces SKF's philosophy that collaboration leads to innovation and improved product performance. It presents another case where customer feedback directly influenced the optimization of an axle-bearing assembly. By addressing specific issues such as heavy loads on one side causing misalignment, SKF demonstrates their capability to provide tailored solutions that enhance durability and functionality. The ad cleverly juxtaposes 'problem' with 'solution,' using schematic diagrams alongside real-world images of the bearings in question—further cementing SKF’s reputation for engineering excellence.
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