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13869060
Wall Art and Photo Gifts from Mary Evans Picture Library
13869060
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32315182
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for the Armstrong Siddeley "Jaguar" air-cooled engine. The headline "THE INFALLIBLE 'JAGUAR'" arches over an illustration of a biplane, which appears to be flying above clouds with rays of light shining behind it. Below the plane, there's a bold statement: "The Air-cooled engine that never fails. " On the right side of the ad, text praises Alan Cobham's great flight across Europe, the Mediterranean, and Africa using this engine. It claims that his success proves that you cannot beat or overcome Armstrong Siddeley engines. The ad emphasizes reliability by stating "The INFALLIBLE 'JAGUAR'?" and describes it as an air-cooled engine that never fails because it is infallible and eliminates all risk of water circulation troubles. Further details about different models are provided in bullet points below: - Mark IV - 14 cyl. , 385 h. p. - Mark V - 14 cyl. , 400 h. p. - Special Lynx IV C - 7 cyl. , 215 h. p. - Lynx IVC - 7 cyl. , 240 h. p. Each model includes specifications such as horsepower (h. p. ), suggesting their power and efficiency. At the bottom center of the advertisement is another strong assertion: "ARMSTRONG SIDDELEY, " reinforcing brand recognition for these aviation engines. The footer at very bottom indicates that “The ‘Jaguar’” engine is made by J. S. ” Overall, this image captures a piece of early aviation history where reliability was paramount for aircraft performance and safety.
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