VISUAL DESCRIPTION
This is a vintage advertisement featuring an illustration of a man in a suit and hat, whimsically holding up the front half of a horse cutout, with the text bubble "WHY NOT TAKE ALL OF ME?" The ad discusses the application of horsepower to industrial uses and suggests that different jobs require different amounts of power. It humorously addresses this issue by comparing it to keeping Cinderella's coach-sized horses on hand for various tasks. The solution proposed is using Desoutter portable power tools as an alternative to live horses, which they claim is more efficient for modern industrial practice. At the bottom, there's a call-to-action phrase "call up the LITTLE horses" along with the brand name Desoutter highlighted as specialists in Lightweight Pneumatic and Electric Portable Tools. The company details are listed at the bottom: DESOUTTER BROS LIMITED, THE HYDE HENDON, LONDON N. W. , TELEPHONE: COLINDALE 6262/3/4; TELEGRAMS: PNEUMATIC LONDON; FACTORY AREA CODE NUMBER 120.

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