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13878829
Wall Art and Photo Gifts from Mary Evans Picture Library
13878829
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32329544
© Aviation Ancestry
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VISUAL DESCRIPTION
This vintage advertisement for Mutual Finance Limited, located at 201 Regent Street in London, showcases the financial services offered to businesses during a time when liquid capital was not readily available. The ad emphasizes the importance of having access to funds when "Enterprise meets Opportunity," highlighting that many business results fail due to lack of funding. It targets manufacturers and sellers of aircraft, machinery, or equipment who require installment terms finance for prospective buyers. With an offer of financing without risk to the seller through hire purchase agreements in industry—particularly aviation—it reflects post-war economic conditions where such financial mechanisms were crucial for commerce and industrial expansion.
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