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Wall Art and Photo Gifts from Mary Evans Picture Library
13879232
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32330240
© Aviation Ancestry
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VISUAL DESCRIPTION
This vintage advertisement showcases the durability and versatility of Cellon Protective Finishes, which were used extensively during wartime to protect various vehicles and vessels. The image at the top depicts a warship cutting through water with anti-aircraft guns in silhouette against a dramatic sky, emphasizing the harsh conditions faced by military equipment. Below, smaller images show other types of military hardware such as trucks and landing craft, alluding to their reliance on Cellon finishes for protection against elements like tropical sun, arctic cold, and sea corrosion. The ad's title "THE SKIN OF OUR 'TEETH'" metaphorically suggests that these protective coatings are what kept these machines intact—by a very narrow margin—in challenging environments. It also hints at how this technology is transitioning from purely military applications to commercial use.
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