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13879829
Wall Art and Photo Gifts from Mary Evans Picture Library
13879829
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32331112
© Aviation Ancestry
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VISUAL DESCRIPTION
This is a vintage advertisement for "TITANINE - THE WORLD'S PREMIER DOPE, " which refers to an aircraft fabric treatment, not the modern connotation of drugs. The ad highlights Lieut. Bentley's flight to the Cape on a de Havilland "Moth" airplane as a testament to Titanine's quality. It includes a testimonial from Lieut. Bentley stating that despite extreme conditions in Central Africa, the fabric dope kept the plane's canvas taut both in hot weather and when it was cold and rainy back in London, demonstrating its effectiveness under all climatic conditions. The company behind Titanine is named as TITANINE-EMAILLITE, LTD. , located at Empire House, 175 Piccadilly, London W1. The bottom right corner shows text indicating registration for trademarks or patents: "Trade Mark Regd. " and "Patent No. s Pending. " The design of the ad features bold typography with diamond-shaped borders emphasizing strength and resilience—qualities attributed to the product being advertised.
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