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13882145
Wall Art and Photo Gifts from Mary Evans Picture Library
13882145
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 32333960
© Aviation Ancestry
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VISUAL DESCRIPTION
The image is a black and white advertisement featuring the text "KEEPING UP THE GOOD WORK" in bold, capitalized letters at the top. Below this headline, there's an illustration of a smiling man in profile wearing what appears to be a military uniform, with his gaze directed towards the upper left corner where three airplanes are depicted flying in formation. Below the illustration, the body of text praises NAAFI (Navy, Army and Air Force Institutes), describing it as a "boon and blessing" to thousands of Royal Air Force men and women during wartime. It highlights that NAAFI provides welcome facilities for refreshment, rest, and recreation—offering comfort just when needed by service personnel. The advertisement emphasizes that NAAFI is owned by the services, operated by them, and profits are returned not to shareholders but used to fund further amenities and support service benevolences. At the bottom right corner stands another call-to-action phrase: "Keep up the good work of patronising Naafi and help to improve further the standard of service which Naafi maintains. " Finally, at very bottom center is printed "NAAFI, " followed by their slogan: “The Navy had Nelson - The Army had Wellington - The R. A. F. have Naafi. ” Beneath this slogan is an address: Hackett Towers Claygate Esher Surrey.
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